Today’s modern marketing and business professionals are expected to do more with less. As well as overseeing their company’s marketing and communication, they are tasked with growing revenue, supporting sales, managing trade shows and events, engaging in social media, and leveraging AI—all with a trimmed staff and reduced budgets.
To succeed, marketers have found that they can significantly reduce cost and increase productivity by using MarketStream to transform how they order, produce and deliver marketing and sales materials.
Marketing materials such as brochures, stationery, apparel, promotional products, trade show and exhibits, and point-of-sale materials can account for 30% or more of a typical marketing budget. However, over half of the marketing spend is on non-productive costs such as creative development, project management, storage, inventory management, fulfillment, and shipping. Such inefficiencies can result in over-ordering, increased inventory, outdated materials, runaway costs, longer delivery schedules, and duplication of efforts.
Let us help you standardize, centralize, and automate your marketing and sales through Market Stream. Talk to a Market Stream advisor today.